We have recently stopped recommending Fairywill as the budget choice in our best electric toothbrush post.
At present we do not recommend opting for Fairywill as a cheap alternative to products from better known brands.
This is due to direct reports we have received about the rate at which Fairywill products fail.
Further to this point, Fairywill products were removed from Amazon due to the company abusing the review system.
They were found to be offering free products in exchange for positive reviews, and offering replacements of broken products in exchange for positive reviews.
We have a news post here that covered this event when it first happened.
Fairywill products come with a 1 year warranty, which is less than the 2 years offered by leading brands such as Oral-B.
In our testing Fairywill products worked well for the period during which we tested them. However, we are unable to test all brushes for a long period of time, and the reports we have received suggest products have a good chance of failing within 6 to 12 months.
Should the situation around the reliability of Fairywill’s products change, we will reconsider this advice.
As is the case with many Fairywill electric toothbrushes, the Pro P11 offers exceptional value for money.
It cleans the teeth well and has the essential features most of us need built-in.
You could buy inferior products for the same, or more money.
There is little to fault with this product.
We all have different opinions on design and styling. And although the P11 is a reddot design award winner, I think part of the simplicity and ease of use has been lost.
The ring light is part of the design. But, it actually makes it more difficult to know which cleaning mode you have selected. And the travel case just feels a little more awkward than it needs to be.
Nonetheless, it is a solid toothbrush. Like other Fairywill products I do wonder what is the catch here?
- 3 cleaning modes
- Built-In timer and pacer
- Battery life
- Value for money
- Travel case
- No pressure sensor
- Charging port
- Travel case
The 3 BIG questions about the Fairywill Pro P11
If you are short of time, the answers to the following 3 questions should let you know all you need to about the Fairywill Pro P11. If I have missed something, let me know in the comments.
If you want more detail, you can read my full Fairywill P11 review further down the page.
1. Is there anything drastically wrong with this toothbrush?
No most definitely not.
It cleans the teeth really well and I have been pleased with the overall performance.
2. Which other brushes should I consider?
The P11 is superb value for money.
But, our best pick overall is the Oral-B Pro 3 3500, which is closely followed by the Philips Sonicare ProtectiveClean 4300.
The Pro 3 3500 cleans the teeth really well with its small oscillating and rotating brush head. And it has a visible pressure sensor that the P11 lacks.
But, it doesn’t present quite the same value for money as the P11.
The 4300 is more expensive too. It does have a pressure sensor and it also uses technology to alert you when it is time to change the brush head.
Both alternatives come as standard with a 2 year warranty. They are too clinically tested and backed by many dental professionals worldwide.
3. Where is the best place to buy the P11 Fairywill?
The Fairywill P11 is currently only available through eBay.
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And now for a bit more detail…
Cost effective and functional are words that describe the approach that Fairywill takes to making electric toothbrushes.
I can’t fault this. They offer incredible products for the price.
The P11 bucks the trend a little, with a greater focus on design and premium elements. Despite this, it is still more affordable than even a basic mid-range toothbrush from leading brands.
A Chinese brand, Fairywill is challenging the long established players within the industry.
Variants of this toothbrush
There are 2 variants of this brush. The difference is the colour.
The Pro P11 is available in both black and white colour options.
The box contents are the same and usually the selling price is too.
Select the white option and the handle, brush heads and travel case are white too. Whereas all items are black in colour with the black variant.
What’s in the box?
- 1 x Fairywill Pro P11 brush handle
- 8 x P11 brush heads
- 1 x Travel case
- 1 x USB charging cable
- 1 x Charging cable adapter
- Sonic cleaning action
- Built-in timer and pacer
- Long battery life
- USB charging
- Travel case
Pros & Cons
Here are what I consider to be the pros and cons of the Fairywill P11.
- Design – It stands out due to the minimal, clean design.
- 3 cleaning modes – Additional modes for those who desire such. Not so many that it’s too confusing.
- Built-in timer and pacer – The encouragement you need to brush evenly and for the recommended amount of time.
- Battery life – Claimed 30 days between charges. Achieved over 60 days.
- Value for money – Great features and functions for a very cost effective price.
- Travel case – Protects the handle and up to 2 brush heads.
- Design – Focus on design affects the ease of daily use.
- No pressure sensor – No system to alert you if you are brushing with too much force.
- Charging port – Placed on bottom of handle, possibly long term open to damage or corrosion.
- Travel case – Perhaps too clever. Makes putting brush in and out slightly more awkward.
- Quality – Materials look and feel a little cheaper than alternatives. Concerns over longer term reliability.
Design, usability, clean & general use
The Fairywill Pro P11 is designed to be a more premium model. This is demonstrated a little through the unboxing. The P11 box is more sturdy and there is an expensive(ish) feeling to the experience
You do to get a fair bit in the box, which is not uncommon for Fairywill.
Initial impressions are good and I don’t think many would be disappointed. There is certainly the feeling that more effort has been made in the design.
It looks very clean and simple and it is perhaps no surprise that in 2020, it won a reddot design award.
The handle is a cylindrical tube, much like most other electric toothbrushes. But, about a third of the way down the handle is a copper coloured ring. The body of the handle pinches in around this ring.
It certainly looks different and stands out from the crowd. But I can’t say for me personally the design has any benefit to me. In fact, part of the design I believe actually hampers the daily experience. I will explain more on this in a moment.
The black and copper colours contrast nicely. It has a sense of premium and high end.
The handle itself is finished in more of a matte black compared to the more glossy black of the brush heads. There is therefore a little contrast here.
The body of the brush is actually marginally thicker than most brush handles. Although no heavier. This P11 handle is heavier than a lot of other Fairywill brushes though. I think this is as a result of the brush motor.
The back and sides of the brush are free or any notable ports or controls. The exception being 2 small raised dots on the back of the brush handle, right at the top. These prevent the toothbrush from rolling around when laid on a tabletop.
The front of the handle is the busiest.
There is a good sized power button in the upper third of the handle. It has a power icon debossed into it. A thin copper coloured plastic ring around the button helps make it stand out. It doesn’t need much pressure to activate the button and it doesn’t provide the best feedback, but it works.
Below the only button on the handle is the copper ring that gives the handle its design accent.
Built into this are some LEDs. The number of LEDs lit determine the cleaning mode in use.
These LED’s are also on the back of the ring too. So you can in theory determine the brushing mode from either side.
It makes for an interesting design, but I find it a little bit tricky to clearly see how many LEDs are lit. And in turn which mode is selected.
It is not a case of 3 clear LED’s.
Instead, you have a grill made up of 7 columns. The 5 central columns have 3 rows of holes and the outer column either side just 2.
With the clean mode, 3 LEDs should be lit.
The light seems to be strongest in the 3 central columns and central row. But light leaks into the other holes on the grille.
If you study closely you can see it more clearly, but even the angle you hold the brush at has a bearing.
Many other brushes, Fairywill included, the handle has the names of the modes printed on the handle. Above or below these are then LED. This makes it really easy to know which mode is selected. This is not the case with the P11.
It is as a result that this is where for me, the design has been put ahead of the function a little.
Towards the bottom of the handle, printed in white is the Fairywill logo.
The base of the brush handle is flat, so the toothbrush will stand upright on a countertop.
There is regulatory information printed on the bottom along with model numbers etc.
Right in the centre is the power connector for recharging the brush.
The pin is ever so slightly recessed and the brush is supposed to be waterproof. I can’t help fear that long term this port is susceptible to water ingression and corrosion. It is very possible that the brush may sit in a small pool of water.
There is a warning message on the box to say you should make sure the port is free of any water residue before charging.
Aside from the ring in the upper half of the brush handle there are no rubber grips or raised plastic ridges to assist with gripping it. It is not that slippy in hand. However, the plastics used are not as resistive as some. It can potentially feel a little less secure in hand, particularly when wet.
The top of the brush handle is flat. More often than not the handle will have a tapered design. In the centre of this flat area is the shaft that feeds into the motor inside the brush handle.
All other Fairywill brushes I have handled have a plastic shaft. Not here, it is metal.
This is much more akin to the Oral-B and Sonicare brushes.
Each toothbrush head is pushed onto and pulls off of this shaft. There is no need to twist the head. You need a little force to put them on and pull them off, they are a snug fit.
You get an impressive 8 brush heads included in the box with the P11. Based on 1 user replacing their brush head every 3 months, you do not need to buy any replacement heads for 2 years.
Replacement heads are sold in packs of 4 for £12. This makes each head £3 each.
Arguably there is £20+ of extra value included in the box as standard. You would not get so many brush heads with Oral-B and Sonicare.
It should be noted here that the heads are specific to the P11. Other Fairywill heads that fit the E11 brush will not fit and vice versa. Oral-B and Sonicare heads will also not fit onto this handle.
The bristles of the head have a W profile to them to help give an effective clean of the teeth and gums. This means the longest bristles are at either end of the brush head. In between are shorter bristles, although there are some longer ones right in the middle.
There are clusters of blue bristles on the outer edge of the brush head that are designed to fade over time. Known as fading indicator bristles, over approximately 3 months, the colour will be lost from them. As the colour fades to an almost translucent colour, it will be time to replace the head.
In the marketing materials for the P11, Fairywill suggests that the bristles are soft. I wouldn’t disagree. They are not the softest bristles I have ever experienced. But they certainly were gentle on the teeth and gums and a pleasure to use.
As you would expect, the overall cleaning performance is good. It is certainly comparable at least (in my opinion) to other sonic toothbrushes.
The brushing sensation feels a little more ticklish to the teeth and gums than the oscillating and rotating brush heads of Oral-B.
The debate to which is better will always roll on. Oral-B brushes feel like they give a marginally more intense clean, which I like. But, my teeth certainly felt clean and plaque free after each use of the P11.
The P11 has a thinner profile to the brush head itself and the brush head shaft. When using the E11, the wider profile of the head meant the head and shaft made more contact with my teeth as I burshed. It meant I had to open my mouth wider to prevent this. This is not the case with the P11. The thinner profile is much more like the Oral-B and Sonicare brush heads.
A notable inconvenience is that the toothpaste residue that builds-up on the top of the brush handle. The flat top to the brush handle, where the head attaches is a great place for gunk to build-up. The toothpaste seems to make its way down the head and build-up at the bottom. Just be aware, you will need to wipe it a bit more often.
Extra confidence in the P11 is gained because it has earned the American Dental Associations, seal of acceptance.
Such approval means the brush has undergone an independent assessment. It has then been certified as meeting certain standards and claims. In short, you can have a good level of trust that the brush will clean your teeth well.
Similar approval processes exist in the UK. But, to my knowledge, the P11 has not been put forward for testing and approval.
The P11 and almost all other Fairywill toothbrushes are what is known as sonic toothbrushes. This means that the bristles move side to side in a sweeping motion. This is the same as a Philips Sonicare toothbrush.
The P11 offers up to 62,000 vibrations/movements per minute. This is the same as Sonicare.
I could feel the power and the effectiveness of the clean.
This is thanks to the 3rd generation Maglev motor inside the handle. Not that this means a lot to you and me!
The exact number of brush strokes/vibrations varies between the different cleaning modes.
The vast majority of users don’t need the extra modes, but there are some differences between them.
The P11 offers 3 modes. They are:
Each mode lights up a different number of lights on the ring on the handle.
- 3 lights – Clean mode
- 2 lights – Massage mode
- 1 light – Soft mode
In Fairywill’s words the modes and how they work are as follows:
- Clean – In this mode the brush delivers about 62,000 brush movements easy cycle. 3 white indicator lights turn on. The swing of the brush is large and the vibration intensity is the strongest. It is suitable for normal oral conditions, to gain the strongest cleaning effect and maintain healthy oral hygiene.
- Soft – In this mode, the brush delivers about 56,000 brush movements each cycle. There is only 1 white indicator light that turns on. The brush swing is soft and the vibration intensity is the softest of the three modes which is suitable for users with sensitive teeth.
- Massage – In this mode the brush delivers about 56,000-62,000 brush movements each cycle. There are two white indicator lights turned on. The bristle swing and the vibration intensity changes rapidly. For gentle stimulation designed to keep gums firm and healthy.
To access each mode, you press the power button. You then press it again multiple times to cycle through the modes. The LED on the ring will be lit when the mode is selected.
Because there are no labels, only lights you need to remember which is which. Although, in time you will learn as you can feel the change in intensity when the brush is turned on.
There is no separate button to change the mode. You also can’t change the mode before turning the brush on.
It will remember the last mode used though, irrespective of how long you brushed for.
For me, the 2 most appropriate modes are clean and soft. These serve the majority of users like me best.
When the brush is running it produces an audible humming sound. It is fairly quiet overall, but not silent. It is comparable to a Sonicare or other sonic toothbrush. It is much quieter than an Oral-B electric brush.
A standard brushing cycle lasts for 2 minutes. The P11 will automatically turn itself off at the end of the cycle. This is a clear signal that you have brushed for the recommended amount of time. If the brush hasn’t turned itself off, you haven’t brushed for long enough.
To further help you with this the P11 has a pacer built-in.
It is all very well brushing for 2 minutes, but it is no good if you spend 2 minutes brushing just the front teeth.
For many, the biggest improvements in oral care come from adjusting:
- The amount of time spent brushing
- How often you brush
- The brushing technique used
What you want to do, ideally, is to brush all the teeth evenly. This includes the front, back and biting surfaces of the teeth.
To do this, you need to spend 30 seconds on each quadrant of the mouth. The 4 quadrants are the upper right, upper left, lower right and lower left.
The pacer activates at 30 second intervals. A pause in the brush motor causes a change in the sound of the brush and the sensation. This is the brush giving you a nudge to move from one quadrant to another. Over a 2 minute brushing session, this will happen 3 times and at the end of the 2 minutes the brush will turn off.
One potential negative of the P11 is the lack of a pressure sensor. Now, in truth, this is by no means a deal breaker, but something to be aware of.
A pressure sensor will alert you if you are using too much force as you brush. The way it will alert you varies. Normally it is a light or a vibration pattern in the handle.
Although the P11 does not have it, you should just remember that the bristles really need to only skim the teeth. You do not need to apply lots of pressure to brush better.
Included with the P11 is a travel case. It holds the handle and 2 brush heads.
I don’t dislike it. But, I think it’s design has actually made it slightly more complicated to use than a regular travel case.
Most travel cases are of plastic construction. They hinge on 1 edge and have a place for the brush handle and 1 or 2 heads.
This case holds the handle and 2 heads, but the way you open and use it is quite different.
The 2 ends of the case pull off. They both clip to a central frame.
This frame holds 2 brush heads, 1 at either end and then it has a hole into which the brush handle slides.
It means you can open the case from either end, gain access and put the toothbrush in. But it now takes more time to open and close the case. And the bit that actually holds the handle is quite a snug fit, so you have to give it a bit of a push and pull to get it in and out.
Winning some points back though. It does have the air vents on each end of the case and it will stand upright on either end too.
It is certainly not the slimmest case. But it has an ellipse shape to it so it looks quite smart and bulk is reduced where it can be. It is certainly durable enough and will give good protection to the brush.
Fairywill claims that the brush is waterproof. Water resistant is really a better description. A rinse under the tap or in the shower is fine, but avoid submerging the brush completely in water.
A USB cable is included for charging. More on that in the next section. I should also point out that you get this extra accessory in the box. It uses the USB cable provided and in turn offers a USB-C and microUSB connector. This means you can charge other products using the provided USB cable.
As you will be able to tell there are really only good things to say about the P11 on the whole. What criticisms I have are not major.
I think the biggest frustration for me is the way the cleaning modes are configured and labelled. But, seeing as it remembers the last mode used it is not that much of an issue. Especially as most of us use the default clean mode anyhow.
Part of what makes the P11 so appealing is the price. I cover this in more detail in the pricing section. I do fear that a low price point might mean corners have been cut in terms of long term reliability. But I don’t have evidence to support this.
As standard, you do only get a 1 year warranty. But, register online and this can be extended to 2 years with no additional cost. Can’t really argue with that can I?
Summary of design, usability, clean & general use
- Stylish brush handle
- Made from cheaper plastics
- Lacks gripping points
- 3 cleaning modes
- LED lights indicate which mode is active
- Power button changes cleaning mode
- Built-in 2 minute timer and 30 second pacer
- Automatic power off at the end of the brushing cycle
- No pressure sensor
- 8 brush heads included in the box
- Sonic cleaning action
- Cleans the teeth well
- Rechargeable battery built-in
- USB recharging
- Lights in ring flash when battery is low
- Travel case included
- Water resistant handle
- Concerns about long term reliability
- 1 year warranty with option to extend
Electric toothbrushes are available with removable batteries or built-in rechargeable.
The vast majority have a built-in battery. This is the case for the Pro P11.
Sealed inside the handle is an 800mAh Lithium-Ion (Li-Ion) battery. It is claimed to offer up to 30 days use on a single charge.
The claimed usage is based on a single user brushing for 2 minutes twice a day.
Using the standard clean mode, in my hands-on testing, we achieved 134 brushing sessions on a full charge. This is equal to 67 days of use.
That is over twice the claimed battery life. I can’t say everyone will get the same. But it is safe to say 1 month, or 30 days is easily achievable.
Not 1 month, but 2 months on a single charge. Fantastic.
To pass as satisfactory today, a toothbrush really needs to offer at least 2 weeks of use on a single charge. The P11 smashes through this without any effort.
Few of us need to have a battery actually last this long, but it saves a tiny bit of hassle doesn’t it.
When the battery requires recharging, you do so via the provided USB cable.
I really like the cable option. It is less bulky than a charging stand. For some, it is a more convenient option. For others, it is a more messy affair.
A stand could have a USB charge connector on it, but in fairywill have opted for this approach. It is a stance they take with many of their products.
No power brick/USB plug adapter is provided in the box. More often than not we have an appropriate adapter in our homes already. Your smartphone charger is often 1 option. If not, they are easy to find and purchase.
You can if you like recharge the battery via a USB port on a computer or laptop if that is preferred.
The provided USB cable is a little over 1 meter in length which is long enough for most situations.
It is a male USB A connector on one end of the cable. On the other end is a barrel connector that fits into the base of the P11 Pro brush handle.
It can recharge the toothbrush in full in as little as 2 hours. This is excellent when you consider most electric toothbrushes take 12-24 hours.
When connected to the power the LEDs on the front of the brush handle are lit white and pulse slowly. This pulsing light is confirmation that the battery is being recharged.
Once fully charged the pulsing of the light will stop. The light will remain solid for 2 minutes, after which it will then turn off automatically.
When in use and the power is getting low, one of the rows of lights flash fairly rapidly to alert you. It is not lit a red or amber colour that is often the case with other toothbrushes.
I have to be honest, as with the cleaning modes this isn’t necessarily the easiest thing to see. I would prefer a battery status light in the lower part of the handle like it is on most others so it is really clear,
Also included in the box is a small power adapter module. This adapter accepts the USB power cable provided. In turn, it then provides a USB-C and MicroUSB connector. It allows you to charge a smartphone or other products using the Fairywill USB cable.
Summary of battery life
- Built-in rechargeable Lithium-Ion battery
- Battery has an 800mAh capacity
- Claimed 30 day battery life
- Achieved 67 days in our hands-on testing
- USB charging
- Charges in just 2 hours
- Light flashes rapidly when requiring recharge
- Lights pulse slowly when being charged
Price & where to buy
The Fairywill P11 is currently available through eBay only.
In the section below, I discuss the price more generally and in relation to similar products.
A common trend is for a toothbrush to have a high retail price and then be discounted significantly.
This approach makes the actual selling price look much more attractive. This is because there are large savings with discounts of as much as 50%.
Fairywill tend to take a different approach and just offer the brush at a fair price to begin with.
Without doubt the prices can change, but as a general rule this appears to be the approach they take.
The highest price the Pro P11 has been sold for is £49.99
This is actually more on par with our most recommended brushes.
Whilst it might have been listed at this price, the actual selling price averages at £30.
To give a benchmark of the ownership cost and to make a comparison to other brushes, we like to price a toothbrush over 3 years.
We need to factor in the cost of replacement brush heads.
Given that the P11 comes with 8 in the box, only an extra 4 are required. These cost £12 for a pack of 4. That is £3 each.
Add this £12 to the £30 price tag and the total cost is £42 or £0.04 per day.
That is a very cost effective toothbrush.
The Pro 3 3500 works out at £0.07 per day. Nearly twice the price.
Whilst it is not all about cost, it has a part to play. There is no denying that this is good value for money.
Please note that all prices quoted are approximates and will vary based on location, supplier and time of purchase. These figures were correct at the time of writing and should not be relied upon as hard fact, but used as a guide during your decision process.
Summary of price & where to buy
- List of buying options included here
- Approximate retail price of £49.99
- Average selling price of £30
- 8 brush heads included in the box
- Replacement brush heads cost £3 each
- Costs £42 or £0.04 over 3 years
Reliability & long term use
With cheap or very affordable products which Fairywill products fall into the category of, I am always wary.
Is the cost benefit achieved as a result of poor quality parts and workmanship?
From my weeks of testing, I can’t say it is.
I have not had issues with the toothbrush. Nor have I come across any significant causes for concern.
My biggest concern is for the charging port. It is said to be protected against water. The actual charging pin is slightly recessed into the base. However, sitting in a small pool of water, might this cause issues in the long term?
Will the cost advantages show in a higher likelihood of failure in a couple of years time?
Typically, Fairywill brushes come with a 1 year warranty. This isn’t as good as the competition. But with the P11 there an option to register for a free 2nd year. The extension brings the P11 in line with comparable brushes. For the sake or registering, it has to be worth it, doesn’t it?
Doing so also helps lift some of the concern about ongoing reliability.
It would be unfair to suggest that the P11 Pro was anything less than very good.
I wish not to get stuck on the matter of price, but this is a factor for so many users.
The P11 is an example of a toothbrush that offers exceptional value for money. It doesn’t sacrifice how well it cleans the teeth, the box contents and brush features.
There is arguably over £20 worth of extra value from the additional brush heads included.
It might be a design award winner, but I actually think the focus on style has affected usability. It is a little less simple and intuitive. It is harder to know which brush mode you have activated.
Even the travel case requires a small amount of extra effort. It feels a little unnecessary.
That said, there is little not to like about the P11.
My only niggling concern is the long term reliability. This has been addressed with the extra years warranty. You only get this if you register the toothbrush.
Good work Fairywill. This is a great brush. It can be bought via eBay.
- Height (without head) – 19cm/7.48 inches
- Height (with head) – 25.5cm/10.4 inches
- Width – 2.8cm/1.10 inches
- Thickness – 2.8cm/1.10 inches
- Weight (without head) – 104g/3.7 oz
- Weight (with head) – 109g/3.8oz
All are approximates
- Is the Fairywill P11 an oscillating brush?
- No, it is a sonic toothbrush, with a sweeping motion to the brush head. It offers up to 62,000 movements per minute.
- What brushing/cleaning modes are available?
- The Pro P11 has 3 cleaning modes. They are:
- The Pro P11 has 3 cleaning modes. They are:
- What brush head does the Fairywill P11 come with and what alternative ones can be used?
- The P11 comes supplied with 8 brush heads in the box.
- These are just 1 style available from Sonicare and compatible with the P11.
- They do not offer a range of brush heads like some toothbrush brands do.
- Does the P11 have a pressure sensor?
- No, it does not.
- Does the Fairywill Pro P11 have Bluetooth?
- No, it does not.
- Does it come with a travel case?
- Yes, a travel case is not included in the box. It holds the handle and up to 2 brush heads.
- Does it come with a charger?
- Yes, a USB charging cable is provided in the box.
- How long does the battery last?
- The battery lasts up to 268 minutes.Which, if used on the standard clean mode is 67 days based on 2 cleans per day. This was the results of our hands-on testing. The claimed life is just 30 days.
- Can I use the P11 in the shower?
- Yes. The user manual suggests waterproof. I would however be more inclined to suggest water resistant, which means a rinse under the tap or in the shower is fine. Avoid submersion in water.
- Does the P11 come with a warranty & how long is it?
- If purchased new from an approved retailer the brush will come with a 1 year warranty. However, there is the option to extend this for a further 12 months, if you register for Fairywill’s VIP programme.
Do you own or have you used the Fairywill Pro P11?
Are there certain features that you really like or dislike?
Let us know what you think about this brush and let others who may well be considering purchasing one know your opinions before they do.