Philips Sonicare Power Flosser – initial thoughts and reaction

The Sonicare Power Flosser is Philips attempt at a countertop water flosser.

Water flossers are becoming increasingly popular products due to the benefits that they offer.

There are a variety of water flossers that are available from other brands, most notable are those from industry leader, Waterpik.

There is currently no information on the price or when it is likely to ship. Given the time of the announcement, I anticipate that it will ship later this year in time for the holiday season, if not a little sooner.

We will be checking for availability updates regularly. Once available, we will for order it and we will continue to update this page until a full hands-on review is available.

In the sections below I give my initial thoughts and reactions based on previous testing of similar products, and explain in detail what Power Flosser is and how it works.  

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Philips Sonicare Power Flosser - initial thoughts and reaction 1

Waterpik essentially dominates the water flosser market. Yes, there is competition, but the majority comes from lesser-known brands that compete primarily on price.

Good for our pockets this might be, but it limits the choice for proven, reliable products from reputable brands.

Sonicare is stepping up with the Power Flosser, and this might be the best attempt to date, that I have seen from a major brand.

The product has to be good to compete with the likes of Waterpik.

Sonicare doesn’t suggest they are better, but they do have data to suggest they could be as good.

They use impressive-sounding terms such as X-shaped QUAD STREAM technology, but at the end of the day, it does the same job as other water flossers. It cleans between the teeth.

I am keen to try it and compare it to similar products. I think for me and you the experience will be very similar to other products of this type.

The Power Flosser appears to be designed for the majority, and I don’t think it is likely that there will be specialist tips to aid those with specific oral health issues.

There are 3 key areas I think Sonicare can turn us into fans.

1. The lower noise levels this unit is said to make.

2. Build quality and reliability.

3. A simplified range. Just 1 countertop option, and not the 11 options that the likes of Waterpik offer.

Timeline of updates

At the moment all we have had is the official announcement of the power flosser from Sonicare.

We will update this section of the page as time goes on with any further news on availability.

  • 2nd September 2020 – Power Flosser announced

Sonicare Power Flosser Explained

When you brush your teeth, you are actually only cleaning 60% of the tooth surface.  The other 40% goes uncleaned unless you do some form of interdental cleaning.

String floss and interdental brushes are popular products and often considered the gold standard.

But, let’s face it flossing can be awkward and uncomfortable.  

Water flossers are a more convenient and enjoyable solution for those that struggle or will simply not maintain a routine with more traditional methods.  

Waterpik is essentially the dominant force here with a range of products available (corded & cordless flossers), along with a range of tips to suit different user needs.

The all new Sonicare Power Flosser is set to challenge Waterpik and gives us consumers a little more choice. There has been a lack of options from reputable brands.  If you were to list any companies that could create such a product, Sonicare would be one.

Philips Sonicare Power Flosser - initial thoughts and reaction 2

Philips Sonicare is no stranger to oral health care products, with an established line of electric toothbrushes, the majority of which I have reviewed here on the Electric Teeth website.

They have for a number of years offered another product, the AirFloss, a small cordless water flossing unit.

The AirFloss is a tool I use regularly myself.  The mixture of air and water makes daily use very convenient. For me and many others as the volume of water required with each use is much less.  It is a much more convenient solution and allows you to be free of wires and the sink, in comparison to other, more traditional water flossers.

On the face of it, from the images and details I have seen and read (I have physically handled it), it looks like most other water flossers.

It has a main base unit which is powered by mains electricity.  This base unit has the main control dial for the pressure settings.

Up to 10 pressure settings from 10-100PSI are available on most Waterpik units and it appears this will be the same on the power flosser.  The numbers 1-10 are shown around the control dial.

A water tank or reservoir sits on the top. There is no word on the size of the tank. Waterpik have products with different tank sizes, but ideally, you want it to be around 600ml+.

Attached to the base unit via a hose is a handle that has a nozzle on it.  The handle and nozzle allow you to control and direct the water flow in and around the mouth. At the top of the nozzle is a rubber tip that creates an X shaped flow to the water pushed out through it.

This X shape is said to give more coverage when cleaning and is part of Philips ‘QUAD STREAM’ technology.

It has, in their testing, shown to be 180% more effective for healthier gums vs string floss and 3x more effective at removing plaque between the teeth and along the gumline compared to floss.

Sonicare Power Flosser White Front On Shot

A slider switch on the handle would appear to be the main control for water flow allowing you to turn it on and off depending on which way you slide the switch.

There are set to be up to 3 cleaning modes on the power flosser.  The modes will depend on the version you have.

Details suggest that there will be 2 models:

  • Sonicare Power Flosser 3000 Series
  • Soincare Power Flosser 7000 Series

The 3000 will comes with Clean and Deep Clean mode, whilst the 7000 Series will come with Clean, Deep Clean and Sensitive modes.

These extra modes we will gain ‘Pulse Wave’ technology that provides brief pauses in cleaning pulsations to guide us from tooth to tooth, according to the literature Sonicare have provided at the time of announcement. How this works in practice we will find out when we review it.

It should be possible to floss the teeth in just 1 minute.  Will the power flosser have a timer built-in? We will have to wait and see.

The official press release has a quote from Michael Kuhne, the business leader of Oral Healthcare which suggests that the unit will be quiet in use. 

The data provided suggests it is up to 4 times quieter (in lab tests) compared to the very popular Waterpik 660.  If true, that is impressive and will make the power flosser quite appealing as water flossers can be a bit noisy.

We will have a hands-on review as soon as we can.

Sonicare Power Flosser infographic

About Jon Love

Jon is a leading voice on electric toothbrushes and has been quoted by mainstream media publications for his opinions and expertise.

Having handled & tested hundreds of products there really is very little he does not know about them.

Passionate about business and helping others, Jon has been involved in various online enterprises since the early 2000s.

After spending 12 years in consumer technology, it was in 2014 that he focused his attention on dental health, having experienced first-hand the challenge of choosing a new toothbrush.

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